★ a product by ParentWing GmbH

Wisbel brings more ease into your family.

In a perfect world, it would take a whole village to raise a child. In real family life, parents have to keep quite a few balls in the air at once: kids, work, the household, school, and all the small things that need remembering every single day: brushing teeth, washing hands, packing the school bag, tidying up, putting on pyjamas.

What sounds like ordinary daily life can actually take up a surprising amount of energy – especially when it means constant reminding, nagging and discussing.

That's exactly where Wisbel comes in. The playful routine system helps kids manage everyday tasks more and more independently. It makes routines visible, understandable and fun – taking the pressure off the whole family. Instead of saying everything ten times over, one question is eventually enough: Have you wisbeled today?

Daria at home with Noah and Lucy, chaotic everyday life

The Story

Daria lives alone with her children Noah and Lucy in a house. Their everyday life is loving, lively – and sometimes pretty chaotic. Things don't always go to plan, and daily routines don't always work out the way they're meant to.

And then, of all things, a small green alien named Wisbel plops down into their garden. It's pretty adorable – but it also causes quite a bit of extra chaos.

Toothpaste? Pyjamas? Toys? A TV? For Wisbel, all these everyday things are completely new – and it causes plenty of mischief along the way. That's really the last thing Daria needs.

Luckily, her friend Matteo and his son Moritz happen to be visiting. And Moritz has a bright idea for how they can teach Wisbel all these unfamiliar things.

The whole family with their dog, the kids pointing at Wisbel on the screen

Together, the kids show Wisbel how everyday life on Earth works. Lucy's glass marbles play a mysterious role in all of this. And Noah captures everything Wisbel discovers on its journey through family life with his Polaroid camera.

What the marbles are really about, and where Wisbel's journey leads, is something the kids find out in the picture book. And then something special happens: the story doesn't end on the last page.

Lucy giving Wisbel a glass marble on the rug

Because what the kids discover with Wisbel in the book, they can hold in their own hands afterwards: the Polaroid photos become routine cards, the marbles can be collected, and Wisbel's Ufo gets a very special place in everyday family life.

So a story becomes a ritual that kids can keep going themselves, every day.

The Wisbel Set

Everything from the story that keeps living at home.

The picture book

Wisbel's story, to read aloud and recognise.

Routine cards & stands

About 40 Polaroid-style cards, eight wooden stands to set up.

Cloth bag with the Wisbel print and coloured glass marbles

The marbles

13 coloured glass marbles and one golden one that glows in the dark.

The full Wisbel Ufo with a surprise note in the capsule

The Ufo

14 marble slots and a capsule for the surprise at the end of the week.

The wooden Wisbel Ufo with 14 marble hollows

The centrepiece

The Ufo collects the week's marbles: 14 hollows for 14 completed routines, plus a lockable capsule in the middle for the surprise at the end.

How Wisbel works at home

Tangible rituals for two time windows: mornings from getting up to leaving the house, and evenings from coming home to bedtime.

Schritt 1

Pick cards

Parents and kids pick out the matching cards for their morning and evening routines together.

Schritt 2

Complete the routine

Kids complete the routines shown on the Polaroids on their own and flip the card after each one is done.

Schritt 3

Earn a marble

Only once every card in that time window is flipped is there a marble for the wooden Ufo – a maximum of two per day. That way, all 14 hollows fill up over the course of a week.

Schritt 4

Open the capsule

Once all 14 slots are filled, the capsule with the surprise may be opened.

Eltern stärken. Weil starke Eltern die Welt verändern.

ParentWing GmbH

How Wisbel came to be

Wisbel was created by Dascha Lüscher, a single mum, straight out of real family life.

The idea grew out of everyday experience with her kids, recurring routines, constant reminding, overwhelm, and the question of how families can be given more ease in exactly these moments.

Step by step, a very practical challenge turned into a system that gives kids orientation, encourages independence, and at the same time frees parents from the role of the constant nagger.

The development was supported by educators, as well as by François Matthey, founder of Unablenkbar and ADHSwas, who contributed his experience around ADHD, family life and children's self-regulation.

So Wisbel wasn't born as a theoretical concept, but out of a combination of real family life, personal experience, educational know-how and professional exchange.

Be there when Wisbel lands – including a launch perk.

Wisbel launches as a campaign in autumn 2026. Sign up and be among the first to know.